About Me

Silvia Reinhardt

UX Designer, UI Designer, Interaction Designer, Visual Designer

A Designer with Development Background

Silvia Reinhardt, UX Designer, UI Designer, Interaction Designer, Visual Designer

Creative and detailed oriented. Resourceful with a strong analytical mindset. A tireless apprentice. Bilingual.
I’m a Designer who's created User Experiences and Interfaces (UX/UI) in different industries since 2001.
Outside of work I'm an amateur singer, pet lover and recreational volleyball player. Photography and Psychology are part of my big interests...

Always focused to drive a user-centered design process.

Lead ideation and visual design stages. Proactively collaborates with product owners and stakeholders. Encourages brand identity engagement. Helps to achieve all the requirements and needs identified for the end users. Guides developers into executing the vision for delightful products.

Have a keen eye for crafting wireframes, mockups, flows, prototypes, and all sort of resources to support a creative thinking process.

Expert on the creation of low and mid fidelity prototypes using market common tools.
Skilled in going beyond the Research, Concept, Design, Test processes by having the ability to create fully functional prototypes using Bootstrap Framework as a standard.

UX (8+) Wireframing (8+) Responsive Design (8+) UI (15+) Graphic Design (15+) Web Design (15+) Web Development (10+) Email Marketing (6) Social Media (2+) SEO (1)
HTML5 (8+) HTML (10+) CSS3 (8+) CSS (8) Bootstrap (8+) jQuery (8+)
Adobe Photoshop (15+) Adobe Dreamweaver (10+) Adobe Illustrator (10+) Microsoft Access (10+) Microsoft PowerPoint (10+) Microsoft Word (10+) Microsoft Excel (10+) Audacity Audio Editor (5) Adobe Flash (3) Adobe Publisher (3) Adobe XD (2) Adobe InDesign (2) Assembla (1) Filmora Video Editor (1) Jira (1) Microsoft SharePoint Designer (1) Microsoft Visio (1) Slack (1) TFS (1) Microsoft Windows OS (20+) SQL Server Management Studio (5+) WordPress (1) SQL Manager Lite for SQL (5+) SQL Manager Lite for MySQL (3+)
Intuition, creativity and passion to learn throughout the working years are indeed my key to success.
Silvia

Portfolio

Organized by level of expertise and responsibility, please choose the type of projects you would like to see.

RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer
UX

UX Analysis/Design for New Staffing Company Mobile + CRM Platform

UX Design

UX Design | UI Design | Interactive Prototype

UX Analysis/Design for New Staffing Company Mobile + CRM Platform 9/2019

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Flyer

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Flyer 8/2018

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer
UX

UX/UI Multi-Portal Landing Pages Prototype

UX Design

UX Design | UI Design | Interactive Prototype

UX/UI Multi-Portal Landing Pages Prototype 8/2018

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo Vectoring

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo Vectoring 7/2018

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI PTO System Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI PTO System Prototype 3/2018

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 1/2018

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI Employee Nomination Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI Employee Nomination Prototype 1/2018

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI Ticketing System Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI Ticketing System Prototype 12/2017

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI Patient Management Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI Patient Management Prototype 11/2017

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Bootstrap Branded Guideline Design

UI Design & Prototypes

UI Design & Prototypes

Bootstrap Branded Guideline Design 10/2017

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI Payment Portal Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI Payment Portal Prototype 7/2017

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UX/UI Flight Booking App Prototype

UI Design & Prototypes

UI Design & Prototypes

UX/UI Flight Booking App Prototype 5/2017

Envision Healthcare
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Real Estate Sign Design

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Real Estate Sign Design 2/2017

Las Rosas Inmobiliaria
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Real Estate Website

Web Development (Bootstrap Theme Based)

Web Development (Bootstrap Theme Based)

Real Estate Website 2/2017

Las Rosas Inmobiliaria
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Postcard Design

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Postcard Design 1/2017

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design Bootstrap Alpha v4

UI Design & Prototypes

UI Design & Prototypes

UI Design Bootstrap Alpha v4 1/2017

ClassifiedsInUSA.com for RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 12/2016

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer
UX

UX/UI Front-End Development

UX Design

UX Design | UI Design | Interactive Prototype

UX/UI Front-End Development 8/2016

Venturo Software for eCruise Managed Services, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Prototype Development

UI Design & Prototypes

UI Design & Prototypes

UI Prototype Development 6/2016

eCruise Managed Services, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Interactive Prototype - PressReader to Venturo Gateway

UI Design & Prototypes

UI Design & Prototypes

Interactive Prototype - PressReader to Venturo Gateway 3/2016

eCruise Managed Services, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

CD Cover - Wallet Case

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

CD Cover - Wallet Case 2/2016

Roberto Obregón Music
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Musician FB Page + YouTube Channel

Digital Marketing - Social Media

Digital Marketing - Social Media

Musician FB Page + YouTube Channel 1/2016

Roberto Obregón Music
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

New Brand's Website

Web Development (Bootstrap Theme Based)

Web Development (Bootstrap Theme Based)

New Brand's Website 12/2015

Innovative Liquors, LLC. for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

New Brand's Website

Web Development (Bootstrap Theme Based)

Web Development (Bootstrap Theme Based)

New Brand's Website 10/2015

The Think Therapies
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Brand's Website Redesign

Web Development (Bootstrap Theme Based)

Web Development (Bootstrap Theme Based)

Brand's Website Redesign 9/2015

Falic Fashion Group for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Brand's Website Redesign

Web Development (Bootstrap Theme Based)

Web Development (Bootstrap Theme Based)

Brand's Website Redesign 9/2015

GILA Tequila for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 2/2015

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Digital Signage Static Banner

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Digital Signage Static Banner 11/2014

UETA Duty Free for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Digital Signage Static Banner

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Digital Signage Static Banner 11/2014

UETA Duty Free for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer
UX

UX/UI Front-End/Back-End Development

UX Design

UX Design | UI Design | Interactive Prototype

UX/UI Front-End/Back-End Development 8/2014

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 12/2013

Falic Fashion Group for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 11/2013

L2 Partners, LLC
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 11/2013

L2 Partners, LLC
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 8/2013

Bear Hug Infusions for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design (Bootstrap)

UI Design & Prototypes

UI Design & Prototypes

UI Design (Bootstrap) 6/2013

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Flyer

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Flyer 6/2013

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Postcard

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Postcard 6/2013

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Rack Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Rack Card 6/2013

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 5/2013

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 5/2013

Gastrak for Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 11/2012

Duty Free Americas, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

HTML Prototype - Redesign

UI Design & Prototypes

UI Design & Prototypes

HTML Prototype - Redesign 6/2012

Innovative Idea Group
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Homepage Mockup Redesign

UI Design & Prototypes

UI Design & Prototypes

Homepage Mockup Redesign 4/2012

TrialGraphix
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 3/2012

Spa World Corp
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 3/2012

Spa World Corp
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast HTML Creation 10/2011

Zumba Fitness
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast HTML Creation 10/2011

Zumba Fitness
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast HTML Creation 10/2011

Zumba Fitness
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast HTML Creation 10/2011

Zumba Fitness
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

E-Newsletter HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

E-Newsletter HTML Creation 9/2011

Zumba Fitness
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Redesign

UI Design & Prototypes

UI Design & Prototypes

UI Redesign 4/2011

Nordis Direct, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 3/2011

Premier 3v3
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 2/2011

American Family Insurance for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 2/2011

Apple for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 2/2011

Sheila Lazarus, PhD
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Poster

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Poster 2/2011

Club Aeromodelista Pucara
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 9/2010

Azamara, Royal Caribbean & Celebrity Cruises (CruisingPower.com) for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 9/2010

RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 5/2010

Gadgetix for BlueKatana, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 2/2010

Azamara, Royal Caribbean & Celebrity Cruises (CruisingPower.com) for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

CD Cover

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

CD Cover 1/2010

Rafa Carballo
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

E-Newsletter Design

Digital Marketing - Social Media

Digital Marketing - Social Media

E-Newsletter Design 1/2010

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 11/2009

HSBC for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design 8/2009

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design 8/2009

Hewlett-Packard for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Gift Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Gift Card 5/2009

TCenterHobby
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design+HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design+HTML Creation 3/2009

Royal Caribbean Cruises Ltd for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

PPT/SWF Training Module

Digital Marketing - Social Media

Digital Marketing - Social Media

PPT/SWF Training Module 1/2009

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Web Banners

Digital Marketing - Social Media

Digital Marketing - Social Media

Web Banners 1/2009

Royal Caribbean Cruises Ltd for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design+HTML Creation

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design+HTML Creation 10/2008

Royal Caribbean Cruises Ltd for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 9/2008

Choice Air for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Business Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Business Card 5/2008

Natural FLA for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 3/2008

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

PPT/SWF Training Module

Digital Marketing - Social Media

Digital Marketing - Social Media

PPT/SWF Training Module 3/2008

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 10/2007

Royal Caribbean Cruises Ltd for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 10/2007

Hewlett-Packard for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

PPT/SWF Training Module

Digital Marketing - Social Media

Digital Marketing - Social Media

PPT/SWF Training Module 9/2007

Advanced Micro Devices, Inc. for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design 9/2007

HSBC for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 7/2007

Kimberly-Clark for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 7/2007

RGB Concept
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 4/2007

Ford Motor Company for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Business Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Business Card 12/2006

GTO Automobile Repair
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Development

Web Design & Development

Web Design & Development

UI Development 10/2006

Hewlett-Packard for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

UI Design

UI Design & Prototypes

UI Design & Prototypes

UI Design 10/2006

Nokia for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design 6/2006

nVidia Corporation for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Eblast Design

Digital Marketing - Social Media

Digital Marketing - Social Media

Eblast Design 5/2006

AMD + Microsoft for RMG Connect
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Magazine Ad

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Magazine Ad 5/2006

Futbol de Ascenso for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Credential

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Credential 5/2006

Futbol de Ascenso for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Business Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Business Card 12/2005

Futbol de Ascenso for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Magazine Ad

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Magazine Ad 5/2005

Natural Mode for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Brochure

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Brochure 5/2005

Natural Mode for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 5/2005

Florida Clasificados for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 4/2005

Miami Boat, Inc. for Best Web Promo, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Front-End Development

Web Design & Development

Web Design & Development

Front-End Development 5/2004

Natural Mode for TCenter USA, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Calling Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Calling Card 4/2004

American Communications LLC
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

ASP-SQL Web Maintenance

Web Design & Development

Web Design & Development

ASP-SQL Web Maintenance 3/2003

Miami Boat, Inc. for Best Web Promo, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Business Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Business Card 3/2003

Miami Boat, Inc. for Best Web Promo, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 9/2002

Miami Lodge Realty, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

ASP-SQL Web Maintenance

Web Design & Development

Web Design & Development

ASP-SQL Web Maintenance 9/2002

Miami Lodge Realty, Inc.
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Logo

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Logo 5/2001

TCenterHobby
RGBConcept.com by Silvia Reinhardt - UX Designer, UI Designer, Interaction Designer, Visual Designer

Business Card

Graphic Design (Collateral Materials)

Graphic Design (Collateral Materials)

Business Card 5/2001

Muro Propiedades
The UX unicorn’s dilemma: when the market is focused on keywords only and you can resolve the meta search.
Silvia

UX... What?



There are three pathways or buckets within the UX field: Design, Research and Strategy.
All of them solidly based in understanding the users.

Interaction Design

Focuses on how to create efficient and effective interaction between users and interfaces.

These interactions could happen within screens, between screens or even beyond the screen.
You may sketch out screen-based interactions or even interactions beyond the screen. Later you can iterate those screens and interactions, based on a real-time input from a team of stakeholders.
You may also sketch out screens and create static mock-ups by using like power point, visio, omnigraph.
You may create interactive wireframes or clickable prototypes that lets stakeholders or clients click through and experience a basic level of interactivity. Software like balsamiq or Axure.
Or you may do some of this using some web coding with html and css.
Whether static mockups or interactive wireframes, when designing you will be focus on:
  • Where text will go?
  • What buttons and functionality will be present?
  • How will de meus be placed?
  • How headers and footers will be structured?
We Will essentially simulate real functionality before developer spends the time. Remember to annotate your visual representations and present supplemental documentation.
Visual Design

Creating meaning in elements and interactivity on a screen through the use of typography, colors, images, and space. Goal is to create polish and attractive design.

Often starts with the output from an Interaction Designer. These are separated but overlapping roles.
  • Design controls
  • Help with guidelines
  • Update old style guides to better promote design consistency
  • Establish guidelines
Information Architecture

Focuses around the organization of the information. It refers to how information is organized behind the scenes and then presented to user.

You may be the person talking to stakeholders.

Groundwork for product design
  • Who are the users?
  • What do they know?
  • How do you structure information?
  • You may also be involved in some preliminary user research activities, validating whether stakeholder’s information about site structure is accurate.
Activities you may do:
  • a card sorting. (Tool: OptimalSort) to find how users of groups naturally sort those terms or topics together.
  • Usability testing of an existing website before a redesign. Ask user to get from Point A to point B in order to provide. To validate effectiveness of this site structure.
  • A tree study (Tool: Treejack)
Goal is Creating a meaningful site structure. Menus, submenus or hyperlinks in the body of a page. Creating a controlled vocabulary Creating a taxonomy. This is developing a system of classification which allows for the tagging of information as it is added over time.
Information Design

Making sure that content can be consumed as intended.

You will need to make sure content is user friendly and written in plain language while also meets business goals and perhaps legal constraints that may be required in a given industry.

As Technical writer, Making sure that important technical information is understood by the intended audience group.

Service Design

It goes beyond the screen assuring the quality of a customer's entire interaction with a company.

While Interaction Designer and Visual Designer both deal with screen-based designs, a Service Designer approach is a bit broader.

Service designer looks to design the entirety of the interaction that a customer has with a company. Interactions electronically or screen based, through the telephone or personal with brand and staff.

Similar to IXD but simply with a wider scope. Sketches, storyboards or even through dimensional mockups.
User Research

Finding out more about users and usage of products.

Needs to understand users but also business goals and capabilities of what can be created.

User researcher will use this holistic understanding (Del todo o que considera algo como un todo.) to evaluate interface, often by involving actual or representative users in search studies.

You’ll often start with available data sources if the exist, such as web analytics, call center data or market research data in order to gain some basics about who the users are.

This will help you to decide:

  • Who should be recruited for quality research studies?
  • What attributes should candidates have so they are representative of the of the population of actual users
  • You work with the product team to determine What information is needed
  • And which research techniques are most appropriate in gathering the right information

You may first conduct what is known as a Heuristic or Expert Review.

You will use whatever information is available about users and usage to identify problems that can be easily fixed before research is conducting.

The research may be as well Ethnographic (ethnographic research) by observing users in their own environment.

Contextual Inquiry

Observing users as they demonstrate their typical behavior.
The most common technique used is Usability Test. It is a one-on-one method.

Accessibility

Making sure products are usable by anyone regardless of any kind of disability such as vision, auditory or motor impairments. Or certain kinds of cognitive impairments.

Follow Web content accessibility guidelines (WCAG) USA only is called Section 508. (US Federal Standards)

Human Factors

How physical products are used in light of human abilities capabilities.
Perhaps medical devices, or products for aviation, or the military.

You make sure products comply with safety related and regulatory guidance by doing a heuristic or expert review, similar to the user researcher.

“A heuristic technique  ("find" or "discover"), often called simply a heuristic, is any approach to problem solving or self-discovery that employs a practical method, not guaranteed to be optimal, perfect, logical, or rational, but instead sufficient for reaching an immediate goal. Where finding an optimal solution is impossible or impractical, heuristic methods can be used to speed up the process of finding a satisfactory solution. Heuristics can be mental shortcuts that ease the cognitive load of making a decision. Examples that employ heuristics include using a rule of thumb, an educated guess, an intuitive judgment, a guesstimate, profiling, or common sense.”

Ergonomics Assuring that intended audience can use products both easily and safely.
UX Strategy

Aligning business goals with the user experience of products.

  • Why is the business intending to create the products that they want to create?
  • Which business needs are the most important?
  • What are the budgetary requirements of product development?
  • Simultaneously you need to understand How the user experience fits into these business goals.
  • How can the business move towards a successful product that users enjoy using?
  • How do stakeholders’ perceptions of users line up with the reality of actual users?

You need to do a lot of discovery, talking with stakeholders and with those in the ux team (en mi caso Business analyst) to gather and synthetize the necessary data.

Content Strategy

Aligning business goals with the content found in a product or website. Consistency.
Create style guides or editorial guides to help the many content writers within a company. Focused on do’s and don’ts of content creation.

Customer Experience

The interaction between users (customers) and a business.
Are the users interacting with the company in the expected ways?
Are there pain points with user expectations and company interactions?
Responsibility:
Customer journey map

Favorite compliment I received at work: Let’s ask Silvia what rabbit she can pull out of a hat.
Silvia

How do I do it?

The methods and the tools used throughout my career and, the deliverables I've produced as UX Designer have varied according to my specific role at each work team I was part of and, conditioned by time constraints.

Since I have held some hybrid positions in my career, I had the opportunity of applying many of my skills at the same time. Performed user interface design, graphic design, html coding, gave support based on my past background in development while I applied my organic UX skills. My creative process at all levels is always oriented towards the best and most effective usability for the user. I shall say in many cases, thinking and design processes, had occurred almost in parallel.

Interaction Design 100%
Prototyping 100%
Visual Design 90%
Information Architecture 80%
Information Design 10%
Customer Experience 30%
User Reasearch 40%
Graphic Design 90%
UX Strategy 50%
Responsive Design 100%

Brands & Clients

2KOOL2BETRUE
Advanced Micro Devices, Inc.
Alpha Omega Carpentry
AMD + Microsoft
American Communications LLC
American Family Insurance
Apple
Argentina Clasificados
Azamara, Royal Caribbean & Celebrity Cruises (CruisingPower.com)
Bear Hug Infusions
Best Web Promo, Inc.
BlueKatana, Inc.
Choice Air
ClassifiedsInUSA.com
Club Aeromodelista Pucara
Duty Free Americas, Inc.
eCruise Managed Services, Inc.
Envision Healthcare
Envision Physician Services
Evolution Health
Falic Fashion Group
Florida Clasificados
Ford Motor Company
Futbol de Ascenso
Gadgetix
Gastrak
GILA Tequila
GM
GTO Automobile Repair
Hewlett-Packard
HSBC
Innovative Idea Group
Innovative Liquors, LLC.
Jose Antonio Varea
Kimberly-Clark
L2 Partners, LLC
Las Rosas Inmobiliaria
Miami Boat, Inc.
Miami Lodge Realty, Inc.
Michael Europe, Inc. by Michael and Gudrum Leissering
Microsoft
Muro Propiedades
Natural FLA
Natural Mode
Nokia
Nordis Direct, Inc.
nVidia Corporation
Oxy Supply Company
Premier 3v3
Pronto Insurance
Rafa Carballo
RGB Concept
RMG Connect
Roberto Obregón Music
Royal Caribbean Cruises Ltd
Sheila Lazarus, PhD
Spa World Corp
TCenter USA, Inc.
TCenterHobby
Tech Staffing Company
Teresa Mas
The Think Therapies
TrialGraphix
UETA Duty Free
Venturo Software
Vidium Argentina
Vista Staffing Solutions
Zumba Fitness